Privacy Policy

PRIVACY POLICY

PEAKAIO LIMITED

PEAK:AIO respects your privacy and is committed to protecting your personal data.

This Privacy Policy explains how we collect, use, store and protect personal information when you visit www.peakaio.com, contact us, request information, use our website or otherwise interact with us.

This Privacy Policy should be read alongside our Cookie Policy and any other privacy information we may provide to you when collecting your personal information.

1. Who we are

PEAKAIO LIMITED is a company registered in England and Wales.
Company name: PEAKAIO LIMITED
Company number: 13115284
Website: www.peakaio.com
Email: info@peakaio.com
For the purposes of applicable UK data protection legislation, PEAKAIO LIMITED is the data controller for the personal information described in this Privacy Policy.

2. What personal information do we collect?

The information we collect depends on how you interact with our website and services. We may collect the following categories of personal information:

Information you provide directly to us

For example, when you contact us, complete a form, request information or communicate with us, we may collect:

  • Your name
  • Email address
  • Telephone number
  • Company or organisation name
  • Your job title or role, where provided
  • Information contained in your enquiry or correspondence
  • Any other information you voluntarily provide to us

Information collected automatically

When you visit our website, we may automatically collect technical and usage information, including:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Screen resolution
  • Language and regional settings
  • Pages visited
  • Links or buttons interacted with
  • Approximate location derived from IP address
  • Date and time of visits
  • Referring website or source
  • Information about how you use and interact with our website
  • Cookies and similar technologies

We use this information for purposes such as website security, performance, functionality, analytics and improving our website.

Non-essential cookies and similar technologies will only be used after you have provided the appropriate consent.

3. How we use your personal information

We may use your personal information for the following purposes:

Responding to enquiries

If you contact us, we use the information you provide to:

  • Respond to your enquiry
  • Provide information you have requested
  • Discuss products, services or solutions
  • Arrange calls, meetings or demonstrations
  • Provide quotations or other requested information
  • Follow up on your enquiry where appropriate

Providing and improving our services

We may use information to:

  • Provide and administer our products and services
  • Maintain and improve our website
  • Develop and improve our products and services
  • Understand how visitors use our website
  • Identify and resolve technical problems

Security and fraud prevention

We may process technical and usage information to:

  • Protect our website and systems
  • Detect and prevent fraudulent, malicious or unauthorised activity
  • Investigate security incidents
  • Maintain the integrity and security of our services

Marketing

Where permitted, we may use your contact information to send you information about PEAK:AIO, our products, services, news or other relevant information.

Where marketing requires consent, we will obtain that consent before sending the relevant marketing communications.

You can unsubscribe from marketing communications at any time by using the unsubscribe link included in the communication or by contacting us at: info@peakaio.com

4. Cookies and similar technologies

Our website uses cookies and similar technologies.

Some cookies are strictly necessary for the website to operate and cannot be disabled through our cookie preference mechanism.

Other cookies, including analytics or advertising-related technologies, are not strictly necessary.

Where consent is required, we will ask for your consent before setting or using these technologies.

You can change or withdraw your cookie preferences at any time using our manage Cookie settings link in the website footer.

Our Cookie Policy explains the cookies and similar technologies we use, their purposes, providers and applicable retention periods.

We may use analytics technologies to understand how visitors interact with our website and to improve its performance.

We may also use third-party technologies where appropriate for website functionality, analytics, communications or marketing.

Google Analytics and website analytics

We may use Google Analytics to understand how visitors use the website, including information such as pages visited, approximate location, device information and interactions with the website.

Analytics technologies that require consent will not be activated until you have provided the appropriate consent.

Analytics providers may process information in accordance with their own privacy policies and terms.

You can control whether non-essential analytics technologies are used through our cookie preference mechanism.

Third-party services

We may use trusted third-party providers to help us operate our website and business.

Depending on the services currently in use, these may include providers of:

  • Website hosting
  • Website analytics
  • Google Fonts
  • Customer relationship management (CRM)
  • Email and marketing communications
  • Website security
  • IT and technical services
  • Business administration

Where a third-party service processes personal data on our behalf, we take appropriate steps to ensure that the processing is carried out in accordance with applicable data protection law.

Third parties may also process information as independent controllers where their own privacy policies and legal responsibilities apply.

Where applicable, information about specific third-party technologies used on our website will be provided in our Cookie Policy and cookie settings.

Cookie inventory

Cookie / storage Purpose Category Typical duration
peakaio_cookie_consent Stores the visitor's cookie preferences Necessary Until cleared
_ga Distinguishes users in Google Analytics Analytics 2 years
_ga_* Maintains Google Analytics session/state information Analytics 2 years
_gid Distinguishes users Analytics 24 hours
_gat / _gat_* Throttles Google Analytics requests Analytics Approx 1 minute

5. Information sharing

We do not sell your personal information.

We may share personal information with trusted third parties where necessary for legitimate business purposes or to provide our services.

These may include:

  • Technology providers
  • Website and analytics providers
  • CRM and customer-management providers
  • Email and communications providers
  • Professional advisers
  • IT and security providers
  • Legal, accounting or other professional service providers
  • Regulators, government authorities or law enforcement where legally required

6. International transfers

Some of our service providers may process personal information outside the United Kingdom.

Where personal information is transferred outside the UK, we will take appropriate steps to ensure that the transfer is lawful and that suitable safeguards are in place, as required by applicable data protection legislation.

Depending on the circumstances, safeguards may include:

  • Transfers to countries recognised as providing an adequate level of protection
  • UK International Data Transfer Agreements
  • UK Addendums to appropriate standard contractual clauses
  • Other lawful transfer mechanisms recognised under applicable data protection legislation

Further information about specific international transfers may be available from us upon request.

7. How long do we keep your information?

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected.

The retention period depends on the nature of the information and why we need it.
For example:

  • General enquiries: normally retained for as long as reasonably necessary to deal with the enquiry and any resulting relationship.
  • Business/customer records: retained for the duration of the relevant business relationship and for an appropriate period afterwards where necessary.
  • Marketing information: retained until you unsubscribe or it is no longer necessary for the relevant marketing purpose.
  • Website and security information: retained for an appropriate period based on security, technical and operational requirements.
  • Financial and legal records: retained for the period required by applicable legal and regulatory obligations.

We may retain information for longer where necessary to establish, exercise or defend legal claims or to comply with a legal obligation.

8. How we protect your information

We take reasonable technical and organisational measures to protect personal information against:

  • Unauthorised access
  • Accidental loss
  • Destruction
  • Alteration
  • Unauthorised disclosure
  • Other unlawful or unauthorised processing

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

9. Your data protection rights

Depending on the circumstances, you have rights under UK data protection law, including:

Right of access
You can request a copy of the personal information we hold about you.

Right to rectification
You can ask us to correct inaccurate or incomplete personal information.

Right to erasure
In certain circumstances, you can ask us to delete your personal information.

Right to restriction
In certain circumstances, you can ask us to restrict how we process your personal information.

Right to data portability
Where applicable, you may request your personal information in a structured, commonly used and machine-readable format and ask us to transfer it to another organisation.

Right to object
You may have the right to object to certain types of processing, including processing based on legitimate interests.
You have an absolute right to object to the processing of your personal information for direct marketing purposes.

Right to withdraw consent
Where we rely on your consent, you can withdraw that consent at any time.

10. How to exercise your rights

If you wish to exercise any of your rights, please contact us:
Email: info@peakaio.com

We may need to request additional information from you to verify your identity before responding to your request.

We will normally respond to requests within the time period required by applicable data protection law.

11. Complaints

If you have concerns about how we have handled your personal information, we encourage you to contact us first so that we can try to resolve the issue. Please send complaints to info@peakaio.com.

You may also file a complaint with your local data protection regulator.

12. Children's privacy

Our website and services are not specifically directed at children.

We do not knowingly collect personal information from children where doing so would be unlawful.

If you believe that a child has provided personal information to us, please contact us at info@peakaio.com and we will consider the appropriate steps.

13. Links to other websites

Our website may contain links to third-party websites, products or services.

We are not responsible for the privacy practices, content or security of third-party websites.

We recommend that you review the privacy policy of any third-party website you visit.

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, services, technology or applicable legal requirements.

The latest version will be published on this page.

Where appropriate, we may notify you of significant changes by email or through a prominent notice on our website.

Last updated: 10 September 2026

15. Contact us

If you have any questions about this Privacy Policy, how we process your personal information or your data protection rights, please contact us.

PEAKAIO LIMITED
Email: info@peakaio.com